Press Releases

Design The Ideal Investment Portfolio With PRUSelect Vantage

  • New investment-linked plan helps customers effectively reach investment goals
  • Offers customers a wide array of quality funds to choose from
  • Allows the option of switching between funds without any additional fees

(Singapore - 28 September 2011)

Prudential Assurance Company Singapore (Pte) Limited (“Prudential Singapore”), one of Singapore’s leading life insurers, launches PRUSelect Vantage, the company’s first back-end loaded regular premium investment-linked product with 100% premium allocation. This new investment-linked insurance plan helps discerning and disciplined customers improve their wealth accumulation by giving them freedom of choice in creating their investment portfolio.

To help customers effectively achieve their investment goals, the new insurance plan offers an extensive range of carefully researched and quality funds that will be effective in building and diversifying their portfolio. The wide array of choice includes more than 95 quality funds which are managed by as many as 13 established fund companies. This range will broaden over time across the various categories and customers are also currently given the option of switching between funds without any additional fees.

“Prudential Singapore is always looking for ways to enhance value for our customers. We designed PRUSelect Vantage to help discerning customers build their wealth by offering a wide variety of quality funds to select from and the liberty to design their portfolio as relevant to their investment goals and risk appetite,” says Tomas Urbanec, Chief Marketing and Partnerships Distribution Officer, Prudential Assurance Company Singapore.

PRUSelect Vantage is an addition to the Vantage Series which includes the PRUUniversal Vantage and PRUTerm Vantage. Available in Singapore dollars and United States dollars, the new plan features first-year bonus for policies with annualised regular premiums of at least SGD18,000 per annum for PRUSelect Vantage (SGD) or USD14,400 per annum for PRUSelect (USD). It also includes a loyalty bonus for policies where premiums are paid consistently and on time. On top of that, there is an option to add Crisis Waiver III and Payer Security III for PRUSelect Vantage (SGD), subject to medical underwriting.

About Prudential Assurance Company Singapore (Pte) Limited
Prudential Singapore, an indirect wholly-owned subsidiary of UK-based Prudential plc, is one of the top life insurance companies in Singapore. We are one of the market leaders in investment-linked plans with around S$8.1 billion of funds managed under PruLink funds as at 30 June 2011. With a rich history that has spanned 80 years, Prudential Singapore now has a dedicated team of approximately 3,100 financial consultants and over 700 employees. We are committed to serving the needs of more than 670,000 policyholders with more than 1.6 million policies.

Prudential Singapore is the first life insurer in Singapore to be named Asia's Life Insurance Company of the Year in 2000. We were also presented with the Gold Award in Reader’s Digest Trusted Brands for four consecutive years from 2007 to 2010 and the May Day Model Partnership Award in 2009. In 2010, we emerged as one of the top insurers in Singapore in the Customer Satisfaction Index, which is a national barometer that tracks 104 companies from eight sectors.

For more information, please contact your Prudential Financial Consultant, the PruCustomer Line at 1 800 333 0 333ˆ.

For media enquiries, please contact:

Lorraine Lee Robert
PR Manager
Prudential Assurance Company Singapore
Tel: 65 6228 5033
Email: lorraine.lee.robert@prudential.com.sg

Laura Chew
Principal Consultant
Citigate Dewe Rogerson i.MAGE
Tel: 65 6530 7156
Email: laura.chew@citigatedrimage.com