As of 19th July 2021, we have updated our Privacy Notice which is available at our corporate website -

New LIA Guidelines :Our Singapore-dollar (SGD) denominated Participating policies from 1 July 2021 will show updated illustrated investment rates of return, in accordance with the changes in LIA Guidelines on Policy Illustrations 2021. This change does not affect existing customers with policies submitted before 1 July 2021. For more information, please click here.

IMPORTANT NOTICE: Our Customer Service Centre at Marina One, is currently available by appointment only. Starting 1 Jun 2021, we will no longer accept cash payments. Enrol for payments via DBS/POSB GIRO or Credit Card at For more payment options, click click here.

IMPORTANT NOTICE : For more information on COVID-19 related reliefs please click here.

PRUACCESS: In accordance with PDPC's Advisory Guidelines on the PDPA for NRIC and other National Identification numbers, we will no longer be using NRIC/passport numbers/FIN for login purposes from 1 Aug 2019. If you have yet to create a user ID, please click here.

Contact Us

Do you have an enquiry? Check out our FAQs and Customer Centre Location


Dear customers,

Your health and well-being are important to us. Help us keep everyone safe by using our online services to access your policies, download forms or pay online.

If you need to visit our Customer Service Centre at Marina One,

  • Please make an advance appointment. This will help us ensure safe distancing while we do our best to serve your needs.
  • Visitors will need to undergo temperature checks and declare your travel history.
  • Visitors who are unwell or has a recent travel history will not be allowed to enter our premises.

We seek your understanding that wait times at our service centre and on our hotline, may be longer than usual during this period. Thank you.

To find out more about what Prudential is doing to assist those affected by COVID-19, click here.

Customer Service FAQs

    Did you know?

    With PRUaccess, you can update your contact details and manage your insurance and investment policies anytime, anywhere.

    Customer Enquiry Form

    * Required fields

    Are you a EU resident?
    By submitting this form, I confirm that I have read, understood and given my consent

    a. Prudential, its officers, employees, representatives and distribution partners to collect, use, retain and /or disclose my personal data in accordance to the matter and for the purposes set out in our Privacy Notice; and I consent to be contacted by Prudential, its representatives or distribution partners by SMS, telephone call and/ or email in relation to this product enquiry; and 

    b. my consent here does not affect my other consents given to Prudential, its representatives and distribution partners and their rights at law in respect of my personal data.

    Please note:
    This form is solely for the purposes of contacting you in relation to this product enquiry and does not serve as a notification for change of particulars

    Or give us a call: 1800 333 0333

    Prudential Customer Service Centre

    5 Straits View #01-18/19, Marina One The Heart, East Tower. Singapore 018935

    Mondays to Fridays, 9:00am to 4:00pm (By Appointment Only)

    Nearest MRT: Downtown (Exit A) / Marina One (Exit C)

    Nearest Bus Stop: Downtown (97, 106, 133, 400, 402, 502, 513, 613, 655, 657, 982E)

    Prudential Assurance Company Singapore (Pte) Ltd

    7 Straits View #06-01, Marina One East Tower, Singapore 018936