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  1. Home
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Insights

Ascend by Prudential


Discover financial wellness and planning insights and tips on how to enhance your quality of life and take control of your financial well-being for you and your loved ones.

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  1. All
  2. Financial wellness
  3. Family financial planning
  4. Self-Improvement
  5. Caring for silver years
Ascend_EDM_Iss2_20231206
Financial Wellness

Things you should know about Buy Now, Pay Later

Learn more
Ascend_EDM_Iss2_20231206
Family Financial Planning

Teaching Kids the Difference Between Value and Price

By 2025, most students in Singapore will be able to make purchases via electronic payments instead of cash when they are buying food from their school canteen or supplies from their school bookshop.

Learn more
Ascend_EDM_Iss2_20231206
Self-Improvement

Recharge Time: 'Tis the Season to be Giving… to Yourself

As the year unfolds, we make commitments to change our lives for the better.

Learn more
accessibility text
Self-Improvement

How to calculate your level of happiness

Saving for various financial objectives may sound daunting but once you get started, half the battle is won.

Learn more
accessibility text
Financial Wellness

The Art of Shifting Your Priorities on Savings

The next batch of the sandwich generation is here, and for them, retirement planning is going to be especially tricky.

Learn more
accessibility text
Financial Wellness

Repurposing Your Expenses In A Recession

As the world economy inches closer into recession, we can reassess our expenses and align them towards our priorities and needs.

Learn more
accessibility text
Financial Wellness

Are you really prepared for retirement?

Planning ahead can give you peace of mind. Here are some ideas to get you started.

Learn more
accessibility text
Financial Wellness

Looking at ways to increase your savings? Consider these financial management tips.

Savings need time to grow, the best time to start is today! Consider these financial management tips.

Learn more
accessibility text
Financial Wellness

Are you Prepared to Live to 100?

With better healthcare and technology, living to 100 is becoming a real possibility. How does this affect our retirement plans?

Learn more
accessibility text
Financial Wellness

Advice from a Leader: What are some wealth accumulation plans to consider?

What does it take to build a fulfilling life with your health?

Learn more
accessibility text
Financial Wellness

Longevity is your friend in retirement planning

Saving for various financial objectives may sound daunting but once you get started, half the battle is won.

Learn more
accessibility text
Financial Wellness

Sustainable investment: An unstoppable trend

Growing commitment to sustainability is rapidly driving a reallocation of capital among assets owners and investors.

Learn more
accessibility text
Financial Wellness

2021 Mid-Year Outlook

Asia, the epicentre of this virus, has handled the outbreak with varying degrees of success.

Learn more
accessibility text
Financial Wellness

Wealth Planning During Recovery in Singapore from the Pandemic

As the daily number of new community cases in Singapore has declined significantly, our country has eased the guidelines progressively.

Learn more
accessibility text
Financial Wellness

Asian healthcare: Poised for growth

Asia, the epicentre of this virus, has handled the outbreak with varying degrees of success.

Learn more
accessibility text
Financial Wellness

How to curate your retirement playlist

Building a retirement nest egg is like putting together a great party playlist – you need the right mix. Learn how here.

Learn more
accessibility text
Financial Wellness

Planning your retirement: 4 top tips on how to have your sandwich and eat it too

Are you part of the "sandwich generation"? Here are tips on how to handle your financial responsibilities and also grow your retirement nest egg.

Learn more
accessibility text
Financial Wellness

Reinventing your career for a longer, more exciting, lifetime

Professor Andrew Scott and other experts debunk myths around ageing and career, challenging us to rethink work, retirement and longevity.

Learn more
accessibility text
Financial Wellness

Invest Like Sun Tzu: Lessons to Help Shape Your Finances

What can Sun Tzu, a Chinese philosopher-general born in 496BC, teach you about active investing and trading?

Learn more
accessibility text
Financial Wellness

CIO David Chua on the importance of succession planning

Prudential's Chief Investment Officer (CIO), David Chua, shares his views on estate planning and why it's crucial to have a proper wealth transfer plan in place.

Learn more
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Financial Wellness

Towards financial wellness: Set your priorities and commit to plan

Learn more
accessibility text
Family Financial Planning

Saving for your child's university education

How can you best prepare for your child's undergraduate education? Here are some tips on how to grow your savings.

Learn more
accessibility text
Family Financial Planning

Woes of the sandwich generation: How much do you need to support your children and parents?

Are you a part of the sandwich generation? Or will you become part of it soon? Be better prepared by adhering to these few tips.

Learn more
accessibility text
Family Financial Planning

Kids and cash: life skills to teach your children about money

While most parents in Asia believe money management skills are important for their kids, few actually think their children possess such skills.

Learn more
accessibility text
Family Financial Planning

Building resilience in children through emotional intelligence

Life for families is not what it used to be – and even young children will have sensed this.

Learn more
accessibility text
Family Financial Planning

Family finances: staying ahead of the expense of raising kids

Everyone knows being a parent is a life-changing and enriching experience, but it can also be daunting in the terms of what to provide for the child.

Learn more
accessibility text
Family Financial Planning

The cost of raising a child in Singapore: we explore the financial truth

Parenthood is a rewarding yet expensive journey. Join us as we explore what it takes.

Learn more
accessibility text
Family Financial Planning

Financial advice for families: how to invest and insure now

As modern parents setting out to create a good financial plan, we need to wrap our heads around the cost of raising a child in Singapore.

Learn more
accessibility text
Self-Improvement

5 ways to boost your energy levels

Heading back to the office? Here are 5 ways to boost your energy levels to help you stay sharp throughout the day.

Learn more
accessibility text
Self-Improvement

How you can start living more sustainably

Adopting a sustainable lifestyle is gaining popularity worldwide, fronted by environmentalists embracing practical actions to lead the cause.

Learn more
accessibility text
Self-Improvement

Living Life On Their Own Terms

For many of us, growing up, we assumed that our lives would follow a similar path as our parents'.

Learn more
accessibility text
Self-Improvement

How to improve your immune system: 5 superfoods in Singapore

People are conscious of maintaining their health and their immunity.

Learn more
accessibility text
Self-Improvement

How to make the mid-career switch you've been dreaming about

There are many reasons someone may want to leave not just their job, but their entire industry.

Learn more
accessibility text
Self-Improvement

5 habits to build a successful work from home environment

We're all having to WFH (work from home) more than ever; but once the initial thrill of flexi working wears off it can be a stressful time.

Learn more
accessibility text
Self-Improvement

How to turn family time into a learning experience with deeper connection

Many parents are spending more time with their kids than ever before, as the world adjusts to a new reality.

Learn more
accessibility text
Self-Improvement

3 Tips to Stay On Top of Your Mental and Physical Game

Embrace a healthy lifestyle and stay at your mental and physical peak by taking care of your mind and body.

Learn more
accessibility text
Self-Improvement

Use Your Smartphone to Exercise Your Body (And Your Mind)

You use your smartphone to shop, and for banking – why not use it to lose weight, get fit, and expand your mind?

Learn more
accessibility text
Caring for Silver Years

How to guide your parents on managing insurance and financial grants

If you're part of the sandwich generation, here's how you can help your parents plan financially for their golden years.

Learn more
accessibility text
Caring for Silver Years

How to help your parents manage a healthy lifestyle

Health is wealth, and encouraging your parents to maintain a healthy lifestyle will help them enjoy their later years to the fullest.

Learn more
accessibility text
Caring for Silver Years

Preparing for the Silver Years: An Ascend by Prudential Webinar

Preparing for retirement is no mean feat. Two leading experts share their top tips on caring for your parents and yourself physically and financially.

Learn more
accessibility text
Caring for Silver Years

Planning for your parents' retirement

When it comes to planning for retirement, we have to consider our parents too. Here's how you can start planning for your parents' retirement.

Learn more
accessibility text
Caring for Silver Years

Key Eldercare Stages: Financial Planning Considerations

Are you part of the sandwich generation? Learn more about key eldercare stages and financial planning considerations.

Learn more
accessibility text
Caring for Silver Years

Breathing new life into your golden years

Retirement is a stage of life that everyone will eventually experience. Here's how you can enjoy your golden years without worry.

Learn more
accessibility text
Caring for Silver Years

Skydiving Aged 102: Are You Ready for Your Golden Years?

Singaporeans are living longer. What does that mean for your future plans, finances and health?

Learn more
Ascend_EDM_Iss2_20231206
Financial Wellness

Things you should know about Buy Now, Pay Later

Learn more
accessibility text
Financial Wellness

The Art of Shifting Your Priorities on Savings

The next batch of the sandwich generation is here, and for them, retirement planning is going to be especially tricky.

Learn more
accessibility text
Financial Wellness

Repurposing Your Expenses In A Recession

As the world economy inches closer into recession, we can reassess our expenses and align them towards our priorities and needs.

Learn more
accessibility text
Financial Wellness

Are you really prepared for retirement?

Planning ahead can give you peace of mind. Here are some ideas to get you started.

Learn more
accessibility text
Financial Wellness

Looking at ways to increase your savings? Consider these financial management tips.

Savings need time to grow, the best time to start is today! Consider these financial management tips.

Learn more
accessibility text
Financial Wellness

Are you Prepared to Live to 100?

With better healthcare and technology, living to 100 is becoming a real possibility. How does this affect our retirement plans?

Learn more
accessibility text
Financial Wellness

Advice from a Leader: What are some wealth accumulation plans to consider?

What does it take to build a fulfilling life with your health?

Learn more
accessibility text
Financial Wellness

Longevity is your friend in retirement planning

Saving for various financial objectives may sound daunting but once you get started, half the battle is won.

Learn more
accessibility text
Financial Wellness

Sustainable investment: An unstoppable trend

Growing commitment to sustainability is rapidly driving a reallocation of capital among assets owners and investors.

Learn more
accessibility text
Financial Wellness

2021 Mid-Year Outlook

Asia, the epicentre of this virus, has handled the outbreak with varying degrees of success.

Learn more
accessibility text
Financial Wellness

Wealth Planning During Recovery in Singapore from the Pandemic

As the daily number of new community cases in Singapore has declined significantly, our country has eased the guidelines progressively.

Learn more
accessibility text
Financial Wellness

Asian healthcare: Poised for growth

Asia, the epicentre of this virus, has handled the outbreak with varying degrees of success.

Learn more
accessibility text
Financial Wellness

How to curate your retirement playlist

Building a retirement nest egg is like putting together a great party playlist – you need the right mix. Learn how here.

Learn more
accessibility text
Financial Wellness

Planning your retirement: 4 top tips on how to have your sandwich and eat it too

Are you part of the "sandwich generation"? Here are tips on how to handle your financial responsibilities and also grow your retirement nest egg.

Learn more
accessibility text
Financial Wellness

Reinventing your career for a longer, more exciting, lifetime

Professor Andrew Scott and other experts debunk myths around ageing and career, challenging us to rethink work, retirement and longevity.

Learn more
accessibility text
Financial Wellness

Invest Like Sun Tzu: Lessons to Help Shape Your Finances

What can Sun Tzu, a Chinese philosopher-general born in 496BC, teach you about active investing and trading?

Learn more
accessibility text
Financial Wellness

CIO David Chua on the importance of succession planning

Prudential's Chief Investment Officer (CIO), David Chua, shares his views on estate planning and why it's crucial to have a proper wealth transfer plan in place.

Learn more
accessibility text
Financial Wellness

Towards financial wellness: Set your priorities and commit to plan

Learn more
Ascend_EDM_Iss2_20231206
Family Financial Planning

Teaching Kids the Difference Between Value and Price

By 2025, most students in Singapore will be able to make purchases via electronic payments instead of cash when they are buying food from their school canteen or supplies from their school bookshop.

Learn more
accessibility text
Family Financial Planning

Saving for your child's university education

How can you best prepare for your child's undergraduate education? Here are some tips on how to grow your savings.

Learn more
accessibility text
Family Financial Planning

Woes of the sandwich generation: How much do you need to support your children and parents?

Are you a part of the sandwich generation? Or will you become part of it soon? Be better prepared by adhering to these few tips.

Learn more
accessibility text
Family Financial Planning

Kids and cash: life skills to teach your children about money

While most parents in Asia believe money management skills are important for their kids, few actually think their children possess such skills.

Learn more
accessibility text
Family Financial Planning

Building resilience in children through emotional intelligence

Life for families is not what it used to be – and even young children will have sensed this.

Learn more
accessibility text
Family Financial Planning

Family finances: staying ahead of the expense of raising kids

Everyone knows being a parent is a life-changing and enriching experience, but it can also be daunting in the terms of what to provide for the child.

Learn more
accessibility text
Family Financial Planning

The cost of raising a child in Singapore: we explore the financial truth

Parenthood is a rewarding yet expensive journey. Join us as we explore what it takes.

Learn more
accessibility text
Family Financial Planning

Financial advice for families: how to invest and insure now

As modern parents setting out to create a good financial plan, we need to wrap our heads around the cost of raising a child in Singapore.

Learn more
Ascend_EDM_Iss2_20231206
Self-Improvement

Recharge Time: 'Tis the Season to be Giving… to Yourself

As the year unfolds, we make commitments to change our lives for the better.

Learn more
accessibility text
Self-Improvement

How to calculate your level of happiness

Saving for various financial objectives may sound daunting but once you get started, half the battle is won.

Learn more
accessibility text
Self-Improvement

5 ways to boost your energy levels

Heading back to the office? Here are 5 ways to boost your energy levels to help you stay sharp throughout the day.

Learn more
accessibility text
Self-Improvement

How you can start living more sustainably

Adopting a sustainable lifestyle is gaining popularity worldwide, fronted by environmentalists embracing practical actions to lead the cause.

Learn more
accessibility text
Self-Improvement

Living Life On Their Own Terms

For many of us, growing up, we assumed that our lives would follow a similar path as our parents'.

Learn more
accessibility text
Self-Improvement

How to improve your immune system: 5 superfoods in Singapore

People are conscious of maintaining their health and their immunity.

Learn more
accessibility text
Self-Improvement

How to make the mid-career switch you've been dreaming about

There are many reasons someone may want to leave not just their job, but their entire industry.

Learn more
accessibility text
Self-Improvement

5 habits to build a successful work from home environment

We're all having to WFH (work from home) more than ever; but once the initial thrill of flexi working wears off it can be a stressful time.

Learn more
accessibility text
Self-Improvement

How to turn family time into a learning experience with deeper connection

Many parents are spending more time with their kids than ever before, as the world adjusts to a new reality.

Learn more
accessibility text
Self-Improvement

3 Tips to Stay On Top of Your Mental and Physical Game

Embrace a healthy lifestyle and stay at your mental and physical peak by taking care of your mind and body.

Learn more
accessibility text
Self-Improvement

Use Your Smartphone to Exercise Your Body (And Your Mind)

You use your smartphone to shop, and for banking – why not use it to lose weight, get fit, and expand your mind?

Learn more
accessibility text
Caring for Silver Years

How to guide your parents on managing insurance and financial grants

If you're part of the sandwich generation, here's how you can help your parents plan financially for their golden years.

Learn more
accessibility text
Caring for Silver Years

How to help your parents manage a healthy lifestyle

Health is wealth, and encouraging your parents to maintain a healthy lifestyle will help them enjoy their later years to the fullest.

Learn more
accessibility text
Caring for Silver Years

Preparing for the Silver Years: An Ascend by Prudential Webinar

Preparing for retirement is no mean feat. Two leading experts share their top tips on caring for your parents and yourself physically and financially.

Learn more
accessibility text
Caring for Silver Years

Planning for your parents' retirement

When it comes to planning for retirement, we have to consider our parents too. Here's how you can start planning for your parents' retirement.

Learn more
accessibility text
Caring for Silver Years

Key Eldercare Stages: Financial Planning Considerations

Are you part of the sandwich generation? Learn more about key eldercare stages and financial planning considerations.

Learn more
accessibility text
Caring for Silver Years

Breathing new life into your golden years

Retirement is a stage of life that everyone will eventually experience. Here's how you can enjoy your golden years without worry.

Learn more
accessibility text
Caring for Silver Years

Skydiving Aged 102: Are You Ready for Your Golden Years?

Singaporeans are living longer. What does that mean for your future plans, finances and health?

Learn more
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Prudential Customer Service Centre Prudential Tower, 30 Cecil Street, #01-01, Singapore 049712 Mondays to Fridays, 9:00am to 5:00pm (excluding Public Holidays) Contact Centre 1800 333 0333 Mondays to Fridays, 8:30am to 5:30pm (excluding Public Holidays) +65 6333 0333 If you're dialling from overseas or via a payphone Prudential Corporate Office 1 Pasir Panjang Road, #09-01, Labrador Tower, Singapore 118479

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