Discontinuation of Pulse by Prudential App: We would like to inform you that the Pulse by Prudential app will be discontinued on 31 December 2024. This change is part of our efforts to enhance your digital experience with improved services. If you have any questions, please contact us at pulse.ecosystem@prudential.com.sg or call us at +65 6714 3939 (Monday to Friday, 8.30 am to 5.30 pm, excluding Public Holidays).
IMPORTANT NOTICE: Starting 1 January 2025, we will discontinue cheques as a mode of payment, in line with the Monetary Authority of Singapore’s (MAS) initiative to gradually transition away from cheques. Please switch to e-payments for timely transactions.
IMPORTANT NOTICE: With immediate effect, our reward notifications will no longer contain clickable links for redemption. Kindly click “Rewards” on the site header (desktop) or dropdown menu (mobile) to access the rewards portal. Eligible customers will find further instructions in their reward notification. For more details, please refer to the redemption guide here.
LIA News: A Basic Financial Planning Guide has been developed to help Singaporeans take simple steps to enhance their financial well-being. Click here to read more about what’s been developed.
IMPORTANT NOTICE: As part of our Anti-Scam SMS efforts, we have now registered Prudential and PulsebyPRU as SMS Sender IDs that are exclusively used by Prudential only, with the Singapore SMS Sender ID Registry. For information on this and other Scam Alerts, please click here.
IMPORTANT NOTICE: Premiums for PRUShield, PRULady, PRUMan, PRUPersonal Accident and Personal Accident policies are inclusive of GST. Premium payments made from 1 Jan 2024 onwards will incur a GST of 9%. For payments made before 1 Jan 2024, a GST of 8% will continue to apply.
New LIA Guidelines: Our Singapore-dollar (SGD) denominated Participating policies from 1 July 2021 will show updated illustrated investment rates of return, in accordance with the changes in LIA Guidelines on Policy Illustrations 2021. This change does not affect existing customers with policies submitted before 1 July 2021. For more information, please click here.
PRUACCESS: In accordance with PDPC's Advisory Guidelines on the PDPA for NRIC and other National Identification numbers, we will no longer be using NRIC/passport numbers/FIN for login purposes from 1 Aug 2019. If you have yet to create a user ID, please click here.