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Prudential Expands Tomas Urbanec’s Role To Chief Marketing And Partnerships Distribution Officer

  • Tomas Urbanec to continue as Chief Marketing Officer and also to undertake Partnerships Distribution responsibilities
  • Leadership expansion to support continued growth in bancassurance

(Singapore - 11 August 2011)

Prudential Assurance Company Singapore (Pte) Ltd (“Prudential Singapore”) is pleased to announce that Mr Tomas Urbanec’s remit has been expanded and he is the Chief Marketing and Partnerships Distribution Officer with immediate effect. He is now taking on the role of Chief Partnerships Distribution Officer in addition to his current role as Chief Marketing Officer.

As Chief Marketing Officer of Prudential Assurance Company Singapore since September 2009, Mr Urbanec has been in charge of Product Management, Customers, Affluent Markets and Corporate Communications. He has been the driving force behind the initiation and launch of several successful innovative and first-to-market products and services.

Mr Urbanec’s new responsibilities in Partnerships Distribution include the stewardship and growth of the bancassurance business with Prudential’s four strategic partnerships and two open-architecture arrangements.

Mr Urbanec is well qualified for this post having about 20 years of experience in consumer financial services. His previous experience includes the role of Regional Director, Integrated Distribution and Customer Strategy of Prudential Corporation Asia in Hong Kong, where he was responsible for Direct Marketing, Customer Strategy and Customer Intelligence.

Mr Urbanec has an MBA in International Finance from Case Western Reserve University, Cleveland, OH as well as a Bachelor of Science in Finance from Indiana University, Bloomington, IN.


About Prudential Assurance Company Singapore (Pte) Ltd

Prudential Singapore, a wholly-owned subsidiary of UK-based Prudential plc, is one of the top life insurance companies in Singapore. We are one of the market leaders in investment-linked plans with over S$8.4 billion funds managed under PRULink funds as at 31 December 2010. With a rich history that has spanned 80 years, Prudential Singapore now has a dedicated team of approximately 3,300 financial consultants and over 700 employees. We are committed to serving the needs of more than 650,000 policyholders with more than 1.5 million policies.

Prudential Singapore is the first life insurer in Singapore to be named Asia's Life Insurance Company of the Year in 2000. We were also presented with the Gold Award in Reader’s Digest Trusted Brands for three consecutive years from 2007 to 2009 and the May Day Model Partnership Award in 2009. In 2010, we emerged as one of the top insurers in Singapore in the Customer Satisfaction Index, which is a national barometer that tracks 104 companies from eight sectors.


For media enquiries, please contact:

Lorraine Lee Robert
PR Manager
Prudential Assurance Company Singapore
Tel: +65 6228 5033