Protecting your baby bump now and beyond

Parenthood is an amazing journey, whether it’s your first or third time — but is your bundle of joy protected?

Becoming a parent is a truly wonderful experience. During pregnancy and once your baby arrives, you will want to focus on your family. Ensure peace of mind by taking the time to sort out insurance coverage so that your child can be covered from as early as during pregnancy, upon birth and into childhood. Here are 3 reasons why you should consider taking insurance plans catered for your little one.

Life Can Be Unpredictable

While we all hope for a smooth sailing pregnancy and birth, we should be prepared for life’s unforeseen challenges and risks that may be thrown at us, especially during this exciting life milestone.

We want to have the most positive experience possible of creating life without worries during pregnancy. However, should life throw curve balls at us, we hope to be prepared and be able to tackle these obstacles swiftly. Protecting you and your baby against pregnancy complications and potential financial impacts of congenital illnesses is possible with available maternity insurance options from as early as week 13 of pregnancy. Whether it is a bundled maternity insurance plan or standalone maternity insurance plan, you can decide the protection you want to provide you and your baby with. A bundled maternity insurance plan consists of a whole life insurance plan that will be transferred to your baby upon birth, so that your little one is protected from the very start.

Get Quality Medical Coverage Without Breaking the Bank

“So cheap!” is something that is rarely said about medical expenses. With the right health insurance, you can rest assure that your child has adequate health insurance coverage to seek quality medical treatment by enhancing you and your child’s MediShield Life coverage with an Integrated Shield Plan to ensure comprehensive coverage in times of need. With double-digit medical inflation rates and longer lifespans, it is important to ensure access to affordable and sustainable healthcare in times of need with the most fundamental protection. Need some help in identifying which health insurance can suit you? Try a 1-min quiz here.

Give Your Child a Head Start in Life

As children get older, the expenses get higher. It’s never too early to start planning for your child’s future! Plant the seeds of your child’s future success by investing in his or her eventual education with an insurance savings plan. You can customise your premium and policy terms according to your needs and start saving up for your child’s milestones in life. On the other hand, if you would prefer a flexible financial solution that provides both protection for your child and grow wealth at the same time, a protection-focused investment-linked plan may be an option to consider.

Speak with your financial consultant today to understand your insurance and savings options to find out what works best for your child and the well-being of your family.


This article is for your information only and does not consider your specific investment objectives, financial situation or needs. We recommend that you seek advice from a Prudential Singapore Financial Consultant before making a commitment to purchase a policy.

Information is correct as at 16 March 2021.